ABOUT
Innovative Graphic Designer and Brand Strategist with over 10 years of experience creating strategic, engaging visuals that build strong connections between businesses and their audiences. Expert in 2D illustration and visual storytelling, blending artistry with data-driven strategies to design compelling, functional, and visually captivating assets. Adept at using market insights to deliver designs that align with business goals, elevate brand identity, and foster customer loyalty. Familiar with UI/UX design, focusing on creating human-centric interfaces and enhancing user experiences through thoughtful design.
SERVICES
Branding, Graphic Design, Illustration:
◍ Brand strategy
◍ Logos
◍ Color palettes & font pairing
◍ Stationary elements (letterheads, envelopes, envelope seals, mailing labels, notebooks, etc)
◍ Digital and printing marketing & advertising materials (business cards, brochures, flyers, catalogs, banners, posters, social media graphics, emails, etc.)
◍ Customized illustrations, cover art, vector graphics, etc.
◍ Merchandise design development (such as apparel graphics, stickers, and coffee mugs)
UI/UX Design:
◍ UI: Web/App prototypes, visual design, wireframes, and layouts
◍ UX: C&C analysis, personas, user research, user flow, journey mapping, affinity mapping, card sorting, information architecture, and more
VOODOO QB
As my personal brand, it represents my services in branding, illustration, and UI/UX design. VQB is futuristic, edgy, energetic, and friendly. Playful and yet responsible and detail-oriented.
Why did I come up with VOODOO QB as the name of my brand?
The word Voodoo comes from the heart of magic (and I don’t mean the religious aspect of Vodun/Voodoo). My job is to mix the design structures with creativity, and problem-solving with visual aesthetics. I consider it pure magic to give visual expression to a client’s conceptual requirements.
Additionally, QB in chess is the abbreviation for Queen’s Bishop. The etymology of "bishop" comes from Old English bisceop "bishop, high priest," from Late Latin episcopus, derived from Greek episkopos "watcher, overseer." As a designer I watch over and direct in order to ensure a satisfactory outcome or performance.
QB also sounds like a Cube. Cube resembles the Pixel in 3 dimensions. Pixel is a minute area of illumination on a display screen, one of many from which an image is composed. Origin: 1960s: abbreviation of picture element (compare with pix). Cube also is like a box. A box, containing a magic inside, that I served at a client’s table.
